The Red Fridge & Canada 150
Likely the most recognized items produced by Excello is the iconic Molson Canadian RED fridge. The RED Fridge was used in many commercials, contests and marketing campaigns, none more special than the Canada 150 years promotion. Excello was honoured in participating in the promotion in which 150 Canadians were nominated to receive a completely custom Molson RED Fridge with their name on it! These nominations were based on being a great Canadian and supporting your local community and charities.
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Excello produced the fridge and completely customized each unit for the individual winners. We were so proud to be a part of the campaign and each fridge has so much meaning to the 150 winners. The Excello team help facilitate delivery of the fridges and got to see the winners faces when it arrived. What a way to celebrate 150 years of Canada and bring an iconic item to very deserving Canadians. The RED fridge will always be an iconic part of Excello’s history.
